Swine's mission is to attract a community of people from all New York City neighborhoods who have great taste and expect quality food and drink, but who enjoy spending time in a laid back neighborhood restaurant setting with people of like minds. The Swine team are all well-educated about Swine's food and beverage offerings, and are easy-going teachers able to guide guests through the experience. We combine food and drink selections at wide price points, amazing music, sexy ambiance, "rock and roll" vibe, but along with warm service to create a sense of "place" in order to reach our goal of being the fine food and beverage loving New Yorker's spot of choice. Swine is not a gimmick. Swine is the embodiment of its owners' ideas about where they and their friends would want to spend their time.